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The wait is finally over! –
Start of ID. Buzz
pre-sales

 

  • E-mobility offensive picks up speed: with the ID. Buzz, the fourth all-electric Volkswagen model based on the MEB platform is now being launched in Europe
  • Latest ID. software: available at the market launch with the latest innovations such as Travel Assist with swarm data and Plug & Charge
  • Extensive standard equipment: LED headlights, 10-inch infotainment system and 77 kWh battery (net) on board
  • Full everyday usability: a range of over 420 km (according to WLTP) and a charging capacity of up to 170 kW at a quick-charging station

Pre-sales of the new ID. Buzz01 and ID. Buzz Cargo01 start in Germany and most European markets on this coming Friday, 20 May. The zero-emission all-rounder can be ordered from this date – whether as an electric bus for the family, leisure activities or business, or as a delivery vehicle for companies. Without taking into account the environmental bonus in Germany, the gross list price for the five-seater ID. Buzz Pro is 64,581.30 euros (in Germany). Gross prices for the ID. Buzz Cargo start from 54,430.60 euros (in Germany). The first vehicles will be delivered to customers in autumn this year.

 

With the start of pre-sales, Volkswagen’s electric strategy aimed at offering climate-neutral mobility in every segment continues to pick up speed. This is shown by the fact that the most important automotive trends can be found in the ID. Buzz: electric mobility, intelligent networking of the assist and information systems and over-the-air software updates. With long ranges and short charging times, the ID. Buzz is also a sustainable and economically efficient companion for everyday use, permitting operation with zero local emissions.

With the ID. Buzz, Volkswagen is adding another model to the successful ID. family, which consists of the ID.3, ID.4 and ID.5 in Europe, and is also picking up the pace of its electric offensive as part of the ACCELERATE strategy. By 2030, it is planned that at least 70 percent of Volkswagen’s sales in Europe will come from all-electric vehicles. The goal is to reduce CO2 emissions per vehicle by up to 40 percent as soon as 2030. On its Way to ZERO, the company intends to become climate-neutral by 2050 at the latest. The ID. Buzz and ID. Buzz Cargo are manufactured at the Volkswagen Commercial Vehicles plant in Hannover and are carbon-neutral on handover to their customers. When charged using 100 percent green energy, the vehicles are already climate-neutral.

The five-seater ID. Buzz will be initially offered in the high-spec Pro version throughout Europe. The ID. Buzz Cargo will be available parallel to the market launch. For the market entry, the ID. Buzz will be equipped as standard with the largest battery of the ID. family so far. The lithium-ion battery offers an energy content of 77 kWh (82 kWh gross) and supplies a 150 kW (204 PS) electric drive motor at the rear with a torque of 310 Nm. The WLTP consumption: 20.6 kWh/100 km (Cargo: 20.4 kWh/100 km). The range is up to 421 kilometres (Cargo: 424 km). At a DC quick-charging station, the battery can be recharged from 5 to 80 percent of its capacity in around 30 minutes with a maximum charging power of up to 170 kW.

The new Plug & Charge function makes DC charging even more convenient: as soon as the customer plugs in the charging cable, encrypted and secure communication in accordance with the ISO 15118 standard starts between the car and charging station. This authentication process takes just a few seconds before charging starts. Billing then functions in the usual way via the We Charge contract. Plug & Charge will be available in the Ionity, Aral, bp, Enel, EON, Iberdrola and eviny networks in 2022.

Assist and convenience systems: The standard equipment of the ID. Buzz Pro includes a wide range of ultra-modern assist systems. Always on board: Car2X02 (can warn drivers about local hazards such as the start of a traffic jam after a bend), swerve support02 (can make it easier to avoid obstacles during full braking), oncoming vehicle braking when turning02 (can warn and brake in the case of oncoming traffic and when turning off), Autonomous Emergency Braking Front Assist with Pedestrian and Cyclist Monitoring02, the proactive occupant protection system02 (can close the windows before a potential accident, for example) and the lane keeping system Lane Assist02. The standard equipment also includes Dynamic Road Sign Display.02 Park Distance Control2 at the front and rear makes manoeuvring easier. An ideal climate in the vehicle is ensured by Air Care Climatronic with 2-zone temperature control, stationary air conditioning and activated charcoal filter.

Infotainment: The defining features in the interior of the all-rounder include the digital instruments (Digital Cockpit, 5.3-inch screen diagonal) and the Ready 2 Discover infotainment system (10-inch screen diagonal) including digital radio (DAB+). The system touchscreen is designed as free-standing element in the style of a tablet. Using App-Connect including App-Connect Wireless, various smartphone apps can be integrated on board via Apple CarPlay or Android Auto. As part of the optimum ergonomic design, all displays are located on one visual axis; the same also applies to the controls. There are two USB-C interfaces on the right of the steering wheel, and a third port is located in the front passenger door trim. The ID. Buzz Pro is additionally equipped as standard with an inductive charging function and a corresponding smartphone stowage area.

Exterior: The exterior equipment of the ID. Buzz Pro includes two smooth-running sliding doors, tinted windows at the rear and 19-inch alloy wheels in Black with diamond-cut surfaces. Also standard: LED headlights and surround lighting with logo projection in the area of the front doors.

Variability. The longitudinally adjustable second seat row can be folded down in a 1/3 to 2/3 split; it is also possible to separately fold the backrests and adjust the backrest angle. A luggage compartment with a capacity of 1,121 litres (when loaded up to the height of the standard luggage compartment cover) is located behind the rear bench seat. A volume of 2,205 litres is obtained if the rear bench seat is folded down and the complete stowage space used.

Eleven colour variants: Volkswagen offers the ID. Buzz Pro in Monosilver Metallic as standard and optionally in ten other colour variants: a solid paint finish (Candy White), four additional metallic paint colours (Lime Yellow, Starlight Blue, Energetic Orange and Bay Leaf Green), a pearl-effect paint (Deep Black) and four two-tone colour schemes. If the zero-emission bus is ordered in one of the two-tone exterior paint finishes, the upper area including roof and the V-shaped bonnet are always in Candy White. In this case, the surfaces below the all-round character line are finished in one of the metallic colours Lime Yellow, Starlight Blue Energetic Orange or Bay Leaf Green.

The optional equipment of the ID. Buzz Pro

Customisation in just a few clicks: The ID. Buzz can be additionally customised by means of the optional equipment. Alongside classic features such as a folding towing bracket (with electric release) or seven wheel and tyre combinations (18 to 21 inches), this is done primarily by means of the wide range of packages. These facilitate configuration of the ID. Buzz Pro.

The Design package: This package includes the IQ.LIGHT LED matrix headlights, advanced main-beam control Dynamic Light Assist, dynamic cornering light, a horizontal light strip between the headlights, and LED tail light clusters with dynamic turn signal function. The Design package also contains stainless steel pedals with Play (accelerator) and Pause (brake) symbols.

Open & Close packages: Two different Open & Close packages allow the standard Keyless Start starting system to be extended into the keyless locking and starting system Keyless Advanced. This package also includes illuminated door handle recesses (outside), the electrically opening and closing boot lid (including operation by foot gesture: Easy Open and Easy Close), and surround lighting for the rear end. Customers who choose the Open & Close package Plus additionally receive electrically opening and closing sliding doors.

Assistance package with Keyless Advanced: The already large range of standard assist systems is extended further by the Assistance package with Keyless Advanced. This includes Adaptive cruise control (ACC) stop & go with speed limiter, rear view camera system, Park Assist Plus, illuminated door handle recesses and an anti-theft alarm. The name says it all: instead of the Keyless Start starting system, the Keyless Advanced system with additional keyless locking function is also installed.

Assistance package Plus with Keyless Advanced: The Plus version extends the scope of the Assistance package to include Travel Assist with swarm data03 (partly automated driving over the entire speed range), the lane change system Side Assist, a memory function for Park Assist Plus (can be used to perform a trained parking manoeuvre), Area View and steering wheel heating.

Infotainment packages: The interior of the ID. Buzz can also be personalised by means of different packages. For example, with the Infotainment package: the equipment is supplemented by the Discover Pro navigation system, voice control and the Comfort mobile phone interface. In addition, nine instead of five loudspeakers produce the perfect sound. There is also an Infotainment package Plus with an even greater range of functions and a touchscreen with a screen diagonal measuring twelve instead of ten inches.

Comfort packages: An interesting new feature in the ID. Buzz is a removable centre console: the ID. Buzz Box. This is available in combination with the Comfort package. Among other things, the package includes additional USB-C charging sockets at the rear, as well as steering wheel, windscreen and seat heating. In combination with the Comfort package Plus, the equipment also includes a MultiFlex board (variable luggage compartment floor) and the luggage net. The MultiFlex board makes it possible to produce a continuous load surface from the folded-down rear bench seat to the boot lid.

Interior Style: The interior colours and materials are customised by means of different Style packages. The options start here with the Interior Style package, followed by the premium Interior Style packages. The colours correspond to the exterior paintwork and are optionally reflected in the seat cushions, dash panel and door trim.

In the Interior Style Plus package, the equipment is supplemented by front comfort seats where most adjustments can be performed electrically. The seats also have a memory function, a pneumatically adjustable lumbar support and seat heating.

The ID. Buzz can be ordered through Volkswagen Commercial Vehicles dealerships from Friday, 20 May. All details of the ID. Buzz and ID. Buzz Cargo can also be viewed in the configurator.

Advantages of electric mobility: Electric vehicles offer a high degree of economic efficiency. Like many countries in Europe, Germany also currently offers a subsidy programme for electric vehicles. This year, purchase of an ID. Buzz is subsidised by an environmental bonus of up to 7,500 euros03), which is deducted from the net list price. And there are also other monetary benefits: exemption from vehicle tax (10 years in Germany), significantly lower energy costs for operation with electric power and a reduced maintenance requirement (no oil changes, comparatively long service intervals), as well as lower taxation for company cars in Germany.

Volkswagen Newsroom

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12 minuti fa, MotorPassion scrive:

The wait is finally over!


😨 Ah!!! Così, senza preavviso 😨

 

 

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Volkswagen joins forces with “Obi-Wan Kenobi” for the launch of the new all-electric ID. Buzz

  • Volkswagen launches collaboration with the new limited Star Wars series “Obi-Wan Kenobi”
  • -Volkswagen Board Member for Sales and Marketing Klaus Zellmer: “We are uniting two strong global brands in this collaboration”
  • Leading actor Ewan McGregor becomes brand ambassador for Volkswagen
  • Content produced in collaboration with Lucasfilm and Industrial Light & Magic

Volkswagen is giving an even stronger emotional charge to its brand and lends further momentum to its global e-strategy. The company launches sales activities for its iconic van, the ID. Buzz01 with a stand-out collaboration with “Obi-Wan Kenobi”; the all-new limited Star Wars series coming to Disney+ May 27, 2022. The campaign launches with a customized advert made in collaboration with Lucasfilm and Industrial Light & Magic featuring the ID. Buzz and some familiar Star Wars characters as well as leading actor, Ewan McGregor, who will also serve as brand ambassador for Volkswagen.

 

“We are uniting two strong global brands in this collaboration and generations of fans who grew up with their respective icons. We are really thrilled with this unique joint creative collaboration. Ewan McGregor is our perfect match as an avid fan of Volkswagen since his childhood, and daily driver and collector of Volkswagen cars. His involvement not only amplifies awareness for our brand but also adds authenticity to our messaging. I welcome Ewan as our newest brand ambassador as he perfectly connects our fascinating past with our drive for a carbon neutral future.” said Klaus Zellmer, Volkswagen Board Member for Sales, Marketing and After Sales.

Alliance will attract global attention

Anticipation for “Obi-Wan Kenobi” is huge, as fans across the world await the return of the iconic Jedi Master. That same emotional connection is felt by Volkswagen enthusiasts for this iconic van ID. Buzz, with the launch of an electric model long awaited.

“By joining forces we will have the opportunity to engage new target groups in regards to e-mobility, innovation and digitalization. In this respect we are really thrilled to work together with some of the best creative teams in the movie industry,” Zellmer said. The collaboration launches with a custom spot, made in collaboration with Lucasfilm and Industrial Light & Magic utilizing their industry leading virtual production solution, ILM StageCraft on The Infinity Stage.

“This first-class, innovative campaign, and spectacular creative produced by Lucasfilm and ILM,is the perfect way to celebrate the release of “Obi-Wan Kenobi” on Disney+, said Lylle Breier, SVP Global Marketing Partnerships at Walt Disney Studios. “We can’t wait to share it with fans around the world.”

The 360 campaign, worked on by Scholz & Friends and Markenfilm, will run across multiple markets and will see the custom content across TV and digital, as well as eye-catching billboard advertising and social media. It will also extend to an exciting design collaboration in which designers from Volkswagen and Lucasfilm have co-created two “Star Wars Edition” ID. Buzz which will be unveiled at the Star Wars Celebration in Anaheim, California – the world’s largest event of its kind - by end of May.

Ewan McGregor to become brand ambassador

As Ewan McGregor reprises his leading role in the series, he will also become Volkswagen’s newest brand ambassador. An enthusiastic Volkswagen fan, Ewan has his own vintage car collection; “I have been a Volkswagen enthusiast for all my life. Since I had my first Volkswagen, when I was 16 years old. And I have collected them ever since.” Ewan McGregor had already actively participated in the world premiere of the ID. Buzz in March: “The ID. Buzz has really got character. That is unusual for a new car and it puts a smile on my face. I think it is a really happy car.”

A further key component of the brand’s new positioning

The Volkswagen brand has been undergoing a transition since 2016. As part of this change, a new logo and brand design were introduced, and the brand began to systematically focus on electromobility. Volkswagen is also taking new approaches in its marketing communication activities – including its wide-ranging commitment to soccer, global branded entertainment, activities on new global brand platforms such as the U.S. festival South by Southwest in March 2022.

About Disney+
Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, as well as the new general entertainment content brand in select international markets, Star. As part of Disney’s Media & Entertainment Distribution segment, Disney+ is available on most internet-connected devices and offers commercial-free programming with a variety of original feature-length films, documentaries, live-action and animated series, and short-form content. Alongside unprecedented access to Disney’s incredible library of film and television entertainment, the service is also the exclusive streaming home for the latest releases from The Walt Disney Studios. 

Disney+ subscription required. 18+ to subscribe

About Obi-Wan Kenobi
“Obi-Wan Kenobi,” the new Disney+ limited series from Lucasfilm, will debut exclusively on Disney+ May 27. The series stars Ewan McGregor, reprising his role as the iconic Jedi Master. The story begins 10 years after the dramatic events of “Star Wars: Revenge of the Sith” where Obi-Wan Kenobi faced his greatest defeat—the downfall and corruption of his best friend and Jedi apprentice, Anakin Skywalker, who turned to the dark side as evil Sith Lord Darth Vader. The series also marks the return of Hayden Christensen in the role of Darth Vader. Joining the cast are Moses Ingram, Joel Edgerton, Bonnie Piesse, Kumail Nanjiani, Indira Varma, Rupert Friend, O’Shea Jackson Jr., Sung Kang, Simone Kessell and Benny Safdie. “Obi-Wan Kenobi” is directed by Deborah Chow and executive-produced by Kathleen Kennedy, Michelle Rejwan, Chow, Ewan McGregor and Joby Harold.

About Lucasfilm Ltd.
Lucasfilm Ltd., a wholly-owned subsidiary of The Walt Disney Company, is a global leader in film, television and digital entertainment. In addition to its feature film and series production, the company's offerings include cutting-edge visual effects and audio post-production, digital animation, immersive storytelling, and the management of the global merchandising activities for its entertainment properties including the legendary STAR WARS and INDIANA JONES franchises. Lucasfilm Ltd. is headquartered in northern California.

Lucasfilm, the Lucasfilm logo, STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM 2022 Lucasfilm Ltd. All rights reserved.

Volkswagen Newsroom

"Qualche emiro che compra una Ferrari lo troverò sempre. Ma se il ceto medio finisce in miseria, chi mi comprerà le Panda?"

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Volkswagen unveils two ‘Obi-Wan Kenobi’ inspired ID. Buzz vehicles at
Star Wars Celebration

  • A pair of unique ‘Obi-Wan Kenobi’ inspired ID. Buzz vehicles are unveiled at the legendary Star Wars Celebration event in Anaheim, California
  • ID. Buzz ‘Light Side Edition’ and ‘Dark Side Edition’ were showcased on the carpet of the surprise ‘Obi-Wan Kenobi’ premiere on Thursday
  • The one-of-a-kind showcars were a collaboration between Volkswagen and Lucasfilm designers

The showcars, ID. Buzz ‘Light Side Edition’ and the ID. Buzz ‘Dark Side Edition’, embody the Light and Dark side with eye-catching looks designed to delight and thrill Star Wars fans.

Both ID. Buzz showcars were on the carpet at the premiere of ‘Obi-Wan Kenobi’, a surprise addition to the fan event, where Volkswagen brand ambassador and star of the series, Ewan McGregor, was also in attendance.

A first-time collaboration from Volkswagen and Lucasfilm designers

Using special adhesive films on the body of the ID. Buzz vehicles, the designers created skins that convey the two sides, drawing specific inspiration from Ob-Wan Kenobi and Darth Vader, two iconic characters from the upcoming series. Designers from Lucasfilm and Volkswagen worked in close collaboration for the special project.

“The opportunity to explore how ‘Obi-Wan Kenobi’ and the Volkswagen brand could come together on a vehicle was pure fun. The themes of good and evil, light and dark aren't necessarily concepts we apply to cars. The ID. Buzz collaboration offered an unique opportunity to have the cars become graphic reflections of two iconic characters,” says Doug Chaing, Lucasfilm VP and Executive Creative Director.

“In close collaboration with Lucasfilm, we combine the timeless and functional design of the ID. Buzz with the fascinatingly detailed world of Obi-Wan Kenobi,” explains Volkswagen Head of Design Jozef Kabaň. This philosophy also compelled the ID. Buzz lettering on the rear of the vehicles, which was designed in the classic Star Wars “Aurebesh” font – instead of in the font of standard Volkswagen models. Other lettering inspired by the series, is located on the fenders.

ID. Buzz ‘Light Side Edition’

Based on the passenger version of the car, the color of the lower section of the ‘Light Side Edition’ is beige, taking inspiration from the hue of the Obi-Wan Kenobi’s tunic. The shiny chrome on the upper section references the design of spaceships and droids from the Star Wars universe. A blue line on the side, which continues to the front of the ID. Buzz into the headlights and light strip, symbolizes Obi-Wan’s blue lightsaber. The glass surfaces of the electric ID. Buzz are designed in transparent blue, matching perfectly with the underbody lighting. Logos of the Rebel Alliance can be found on the side windows as well as on the centercaps of the rims. The customized 21 inch wheels carry through the unique design of the entire vehicle.

ID. Buzz ‘Dark Side Edition’

The Buzz Cargo03 serves as the platform for this edition. Through ominous shades of black and red, the ID. Buzz ‘Dark Side Edition’ embodies the Dark Side. The film is shiny black on the lower area of the body, while the upper section of the Buzz is draped in matte black. Side lines, headlights, light strips and window surfaces are in a red hue, inspired by Darth Vader’s lightsaber. The contrast of red and black is continued by the red underbody lightning. The center of the uniquely designed 21-inch rims and the body of the ID. Buzz bear the logo of the Empire.

The collaboration between Volkswagen and ‘Obi-Wan Kenobi’

The unveiling of these one-of-a-kind showcars is the next step in the brand’s celebration of the new series, following the launch last week. “It’s about bringing together two icons,” says Jozef Kabaň. “ ‘Obi-Wan Kenobi’ sees the return of iconic characters from Star Wars and is sure to connect generations worldwide – as will the VW Bus, whose mythology will enter the new era of electromobility with the ID. Buzz.”

In addition, with the new partnership, Volkswagen is focusing on even more emotions when positioning the brand, giving its global electrification strategy an additional boost. The wide-ranging "Obi-Wan Kenobi" campaign starts with its own spot, which was created in cooperation with Lucasfilm and Industrial Light & Magic. This is where the ID. Buzz starred alongside the well-known Star Wars characters.

The new limited Star Wars series “Obi-Wan Kenobi” will be available on Disney+ from today, May 27. The new ID. Buzz02 and ID. Buzz Cargo03 can already be ordered in European markets.

Volkswagen Newsroom

"Qualche emiro che compra una Ferrari lo troverò sempre. Ma se il ceto medio finisce in miseria, chi mi comprerà le Panda?"

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Volkswagen è sponsor ufficiale del Campionato Europeo di Calcio Femminile, come tale fa la sua presenza anche in campo con un piccolo ID.Buzz arcobaleno che porta il pallone in fase di inizio delle partite.

 

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  • Adoro! 4

"Qualche emiro che compra una Ferrari lo troverò sempre. Ma se il ceto medio finisce in miseria, chi mi comprerà le Panda?"

Sergio Marchionne

 

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