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I can't believe personal taste of one person is the only reason for such a major delay of a critical project. The original design has been approved by the team after all. Big money has been spent. There must be other aspects to it. Maybe different shortcomings came together and they said: ok, it's not competitive yet. We'll move it behind Giulia and do it right. Or they want to sync it with Maserati? I hope the picture gets clear and logical when we see the new brand/industrial plan with facts and not only rumours.
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I still don't understand why the battery update hasn't arrived already. Even if they bet 100% on BEV when developing the 500e, they must have planned updates from the get go? Olivier François should keep his face out of cameras regarding his mismanagement with this. He planned wrong under FCA and kept the same route under STLA.
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But if they really intended to bring out more Alfas in 2017, 2018, 2019 — did they even start to develop them? Or was the best-case scenario "let's see how Giulia and Stelvio sell and then green light the next model so it's ready in > 2020"?
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No reports from Filosas Mirafiori "town hall" talk here? I hoped to read some more details here. At least more than the short summaries like these: https://www.facebook.com/Stellantis/posts/pfbid02uApC8LwUEdsKesUJHaSfq6ww3DLTA58PjZ7YkWhp7cZA2iP4mWmWAKsGt31EJqLHl https://www.motor1.com/news/763899/stellantis-tells-employees-stop-saying-ex-fca-workers/
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The difference between Giulia and Stelvio treatment is interesting – if true. If there's no fundamental design changes needed to include hybrids: Why can't they do a 500/500e stunt and bring the new generations as BEV while keeping the current ICE generation until the HEV are ready? ICE are nice for old-school Alfisti, but I'd say the current and coming premium D-segment market (80% company sales/leases) in Europe is pretty much BEV orientated already. Can't they have parallel production in Cassino? Maybe the BEV need more work as well …
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Nice photo on his wall anyway.
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Yes, I hope 1.6 HEV is coming soon, as Imparato indicated. A PHEV is too expensive for the mid-range. I doubt they start developing brand-new engines for Europe. Wouldn't be here before 2030+. Better update what you have. Do you think the global design boss has much influence on the actual designs? I see the role more as a manager with the brand design leaders defining the style. While Gilles seems to have a more direct role in Detroit additionally. He has overseen all Jeep design before and still the design of EU and NA Jeeps is pretty different.
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Second design boss seems to be gone, but the different design centers (Torino, Detroit, Paris …) have heads anyway. And Maserati is integrated into the Euro brand organisation, which makes sense for joined management and development with Alfa. General direction: More regional decisions. The brand CEOs stay of course.
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STLA Small was planned for lower C segment from the get go. See presentations from 2021.
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I hope these rumours are not true. If they do a major restart now, there won't be product until 2028 at least. Alfa will lose the American market. And in my opinion the BEV versions have to be top-notch, as non-EV sales in D segment and above are shrinking very fast now because most are sold/leased as company cars in Europe. Look how many BEV BMW sells already. Also in America Alfa appeals to rather progressive metropolitan customers and not truck drivers of the midwest. Bring the new BEV and keep the old generation until the HEV is ready. If the BEV is not competitive they have failed.
