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Cita

Honda 0 Saloon and Honda 0 SUV Prototypes Make Global Debut at CES; Honda Announces New ASIMO Operating System

 

January 7, 2025 — LAS VEGAS
  • Both Honda 0 Series models confirmed for production in 2026 at the Honda EV Hub in Ohio
  • ASIMO OS, a new original vehicle operating system (OS) developed by Honda, will offer a customized mobility experience
  • 0 Series models set to advance Honda’s global leadership of Level 3 (eyes off) automated driving
  • Honda in agreement to develop a high-performance system-on-chip (SoC) with Renesas Electronics Corporation for the next-gen Honda 0 Series models
  • Honda accelerating energy service initiatives with the Home Energy Management System

 

Honda today presented the world premiere of the first two models in the company’s new 0 Series line of battery electric vehicles at the 2025 Consumer Electronics Show (CES) – the Honda 0 SUV and Honda 0 Saloon prototypes. Production models based on both prototypes will launch in North America in 2026 followed by global markets.

Honda also debuted its original vehicle operating system (OS), the ASIMO OS, for use in Honda 0 Series models. The use of the ASIMO name pays homage to the beloved Honda ASIMO robot and the “Wise” value of the Honda 0 Series. Additionally, Honda announced an agreement with Renesas Electronics Corporation to develop a high-performance system-on-chip, to be introduced on the next generation of 0 Series models in the late 2020s, as well as a new energy service through the Home Energy Management System to enable customers to enjoy a stress-free EV ownership experience with reduced environmental impact.

 

Honda 0 Saloon Prototype
The Honda 0 Saloon, the flagship model of the Honda 0 Series, further advances the concept model introduced last year at CES 2024 and will feature several next-generation technologies that embody the “Thin, Light and Wise” development approach of the Honda 0 Series. While staying true to the bold styling design of the concept model, the prototype features both a low height and sporty “wedge-shaped” styling that sets the Saloon apart from other EVs in the market. The low-slung cabin is complemented by an interior that is more spacious than expected based on the exterior dimensions.

At CES 2025, Honda is previewing specific technologies and features that contribute to the “Wise” value of the Honda 0 models. This includes the highly reliable automated driving technologies backed by Honda’s Level 3 automated driving technology, as well as “ultra-personal optimization” of ASIMO OS that will offer a mobility experience customized for each individual user. 

A production model of the Honda 0 Saloon – built at the Honda EV Hub in Ohio – is scheduled to be introduced first in the North American market in late 2026, followed by global markets, including Japan and Europe.

 

ASIMO Operating System (OS)
Honda 0 Series models will be equipped with ASIMO OS, an original vehicle operating system developed in-house by Honda. First introduced at CES over 20 years ago, ASIMO was a humanoid robot capable of autonomous walking, developed as part of Honda fundamental technology research with the goal of helping people while coexisting in society. Honda began robotics research and development in 1986 and introduced the ASIMO robot in 2000. ASIMO became an icon in the field of robotics from the 2000s through 2010s and remains loved by people all over the world to this day.

Honda gave the name ASIMO to its new vehicle OS, the core technology to achieve the “Wise” value of the Honda 0 Series, with a determination to strive for making Honda 0 Series an icon of next-generation EVs that will surprise and inspire people all around the world, just as ASIMO did.

Even after development of the ASIMO robot, Honda continued to advance its robotics technologies, including technologies from ASIMO that recognize external environments and autonomous behavior control that enabled ASIMO to react while understanding the intentions of people around it. By combining such robotics technologies with advanced intelligence technologies for the Honda 0 Series, Honda strives to offer the value of software defined vehicles (SDVs) unique to Honda.

As a software platform, ASIMO OS will apply integrated management of electronic control units (ECUs) for vehicle systems such as automated driving/advanced driver assistance systems (AD/ADAS) and in-vehicle infotainment (IVI) system.

By constantly updating the in-vehicle software based on the ASIMO OS through over the air (OTA) updates, even after the purchase of the vehicle, functions and services will be continuously advanced in accordance with the preferences and needs of each individual user. These OTA updates to both the digital UX and integrated dynamics controls will allow Honda to deliver a personalized ownership experience that will enhance the joy of driving.   

Honda is planning to install ASIMO OS to all Honda 0 Series models, including production models of the Honda 0 SUV and Honda 0 Saloon.

 

Automated Driving (AD) Technology
In 2021, Honda became the world’s first automaker to put Level 3 automated driving equipment into practical use with the launch of the Honda Legend equipped with Honda SENSING Elite. This vehicle, available for consumer lease in the Japan market, qualified for Level 3 automated driving (eyes-off) and conditional driving automation in limited areas.

Honda developed Honda SENSING Elite to put this AD technology into practical use by anticipating all driving conditions and scenarios based on the premise that, in addition to reducing the number of traffic collisions in society, Honda AD must eliminate traffic collisions that a “human driver could have avoided”.

Honda believes that the widespread use of eyes-off technology will lead to the realization of zero traffic collision fatalities in the future. Based on this approach, Honda will aim to offer affordable automated driving technologies to more customers around the world through the Honda 0 Series.

To realize this objective, Honda will apply an original Honda AI technology that combines the unsupervised learning1 technology of Helm.ai and the behavior models of experienced drivers, which enable AI to learn with smaller amounts of data and efficiently expand the range of situations where automated driving and driver assistance can be available.

In addition, Honda will apply its original cooperative AI developed through research into people and mobility to further improve the precision of cooperative behavior, such as yielding the right of way to others on the road, which is difficult even for a human driver. By applying these advanced technologies, Honda will realize a highly reliable driver assistance system that can respond quickly and appropriately to unexpected situations, such as an animal darting into the lane or an object falling onto the road.

Honda 0 Series models will be equipped with a system that enables the expansion of the range of driving conditions where driver assistance and Level 3 automated driving will be available. This expansion will start with eyes-off technology available in traffic congestion on highways, then will continue through the OTA updates of the functions.

With Level 3 automated driving, the vehicle will oversee driving, which will enable a human driver to perform a “second task” while enroute to their destination, whether watching a movie or remotely join a meeting. Honda will further advance its technologies and aims to become the first automaker to expand the application of eyes-off functions to all driving situations, opening new possibilities for mobility.

 

Development of SoC dedicated to Honda 0 Series
Honda and Renesas Electronics Corporation (Renesas) announced that they have signed an agreement to develop a high-performance system-on-chip (SoC) to realize the future SDVs Honda aims to achieve with Honda 0 Series models.

For the next-generation Honda 0 Series models, which will be launched in the late 2020s, Honda will adopt a centralized E/E (electrical/electronic) architecture that combines multiple ECUs, responsible for controlling vehicle systems, into a single, core ECU. The core ECU, which serves as the heart of the SDV, manages various vehicle systems, such as AD/ADAS, powertrain control, and comfort features, all on a single ECU. To achieve this, the ECU requires a SoC that provides higher processing performance than traditional systems, while minimizing any increase in power consumption.

To fulfill such requirements, Honda and Renesas will develop a system that utilizes multi-die chiplet technology2 to combine the Renesas generic fifth-generation (Gen 5) R-Car X5 SoC series with an AI accelerator optimized for AI software developed independently by Honda. With this combination, the two companies look to develop a system that achieves one of the industry’s top class AI performances of 2,000 TOPS3 (Sparse) with 20 TOPS/W power efficiency.

 

Energy Service
In order to offer Honda 0 Series models that achieve the joy and freedom of mobility for more people with zero environmental impact, Honda will develop and offer new energy services based on two core concepts: 1) building a charging network that enables the customers to enjoy stress-free freedom of mobility and 2) enabling people to enjoy clean and smart daily lives utilizing EV batteries.

As for the establishment of the charging network, Honda is striving to realize a society where 0 Series users will never have trouble recharging their vehicles. To this end, in North America, eight automakers4 established a joint venture to create a charging network called IONNA. It aims to include at least 30,000 high-quality charging stations by 2030. In addition, by adopting the North American Charging Standard (NACS) for the charging port of Honda 0 Series models, Honda will continue making progress in expanding the charging network to ensure that Honda 0 Series owners will have access to more than 100,000 charging stations by 2030.

Moreover, in line with the introduction of Honda 0 Series models, Honda also is considering a new charging service that leverages this broad charging network by incorporating Amazon Web Services (AWS) IT technologies. Using technologies such as Amazon Bedrock, which is the generative AI technology of AWS, combined with Honda intelligent technology along with data from Honda 0 Series and charging networks, Honda can provide a personalized charging experience for each individual. This includes helping drivers find charging stations and simplifying payment methods.

To achieve carbon neutrality, it is essential to utilize renewable energy along with supporting the adoption of EVs. For home charging, which is expected to account for approximately 80% of all EV charging5, Honda will further advance the Honda Smart Charge, a charging service for EV owners. Honda currently offers this service in North America by combining the Home Energy Management System, co-developed with Emporia Corp., with the Vehicle Grid Integration (VGI) system of ChargeScape, a software JV that Honda established with BMW and Ford. Through these initiatives, Honda will start offering new services that contribute to reducing electricity costs and CO2 emissions for our customers in North America and other markets starting in 2026.

With this service, the collective fleet of Honda 0 Series models will also serve as a virtual power plant (VPP) and offer a personalized charging plan for each user. For example, a Honda 0 Series model will charge itself by selecting times of the day when electricity costs are low and renewable energy can be utilized and then send back excess energy for household to the grid for use during times when electricity costs are high, thereby wisely managing the entire household's electricity bill.

Furthermore, when electricity is in short supply, the electricity stored in Honda 0 Series models can be supplied to the power grid, thereby contributing to the stabilization of electricity supply and enabling owners to gain some income from their EVs. Battery degradation, which can be a concern due to repeated charging and discharging, is also minimized through the use of battery management technology Honda has amassed through the development of hybrid-electric vehicles over more than 25 years.

 

Modificato da j

 

"Qualche emiro che compra una Ferrari lo troverò sempre. Ma se il ceto medio finisce in miseria, chi mi comprerà le Panda?"

Sergio Marchionne

 

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  • j ha modificato il titolo in Honda 0 Saloon Prototype 2025
Inviato

In un universo parallelo questa sarebbe una Lamborghini Faena 3.0

 

 

 

 

 

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Modificato da DOssi

  • 1 anno fa...
Inviato

Honda cancella lo sviluppo di tutte le vetture elettriche made in USA (0 saloon, 0 SUV e Acura RSX), con conseguenze importanti sui conti dell'anno fiscale che si chiude a fine di questo mese, per cui si prevedono perdite operative fino a 650 miliardi di yen. I manager hanno acconsentito a tagliarsi lo stipendio fino al 30% per 12 mesi come misura simbolica.

Honda Announces Losses Associated with Reassessment of Automobile Electrification Strategy; Revision to Forecast for Consolidated Financial Results; and Future Direction

TOKYO, Japan, March 12, 2026 – Honda Motor Co., Ltd. (Honda) today announced that it has made a decision to cancel the development and market launch of three EV (electric vehicle) models that had been planned for production in North America. This decision was made as part of the reassessment of the company’s automobile electrification strategy due to various factors including recent changes in the business environment.

Consequently, Honda now expects to record losses in its consolidated financial results for the fiscal year ending March 2026, resulting in the revision of previously announced forecasts for the consolidated financial results for the fiscal year. More details and background of the decision and revisions made to the fiscal year forecasts are explained below.

Automobile electrification strategy to date and changes in the business environment

Setting a goal to realize carbon neutrality for all products and corporate activities Honda is involved in by 2050, and due to a major policy change in the U.S. seeking to accelerate the transition to EVs, Honda undertook a major strategic shift toward the popularization of EVs based on its belief that EVs will be the optimal solution to realize carbon neutrality especially for small-size mobility products, including passenger cars, from a long-term perspective.

Honda had been making steady progress in pursuit of EV adoption by leveraging its stable earnings base provided by existing gasoline and hybrid vehicle business based on technologies and know-how amassed through the development of hybrid models over many years, and motorcycle and financial services businesses with a solid customer base.

However, the profitability of Honda automobile business is currently declining due primarily to 1) the unfavorable impact of changes in U.S. tariff policies on the gasoline and hybrid vehicle business and 2) a decline in the competitiveness of Honda products in Asia due to the impact of the allocation of more resources to EV development.

In addition, the automobile business environment surrounding Honda is undergoing significant changes, and the outlook remains uncertain. Previously, with stringent environmental regulations fully implemented in the U.S. and other countries, Honda pursued EV adoption with strong determination that striving for carbon neutrality is a responsibility Honda, as a manufacture of mobility products, must fulfill for the future. However, in the U.S., the expansion of the EV market has slowed down due to several factors including the easing of fossil fuel regulations and revisions to EV incentives.

Moreover, in China, what customers value more in automobiles is shifting from hardware features, such as fuel efficiency and cabin space, to software-based features that will continuously advance according to customer preferences. This has intensified the competition due to the rapid emergence of newer EV manufacturers that leverage their short product development cycles and strengths in the area of software-defined vehicle (SDV) technologies, including advanced driver-assistance systems (ADAS). In such a difficult competitive environment, Honda was unable to deliver products that offer value for money better than that of newer EV manufacturers, resulting in a decline in competitiveness.

Honda automobile business has fallen into an extremely challenging earnings situation due to various factors, including its inability to respond flexibly to these changes in the business environment, compounded by a decline in the profitability of gasoline and hybrid models due to the impact of newly imposed tariffs.

Incurring losses associated with reassessment of automobile electrification strategy

In order to improve the current earnings situation as early as possible, Honda considered various options; however, after careful consideration, the company made the decision to cancel the development and market launch of three EV models that had been planned for production in the U.S., namely the Honda 0 SUV, Honda 0 Saloon, and Acura RSX. Honda determined that starting production and sales of these three models in current business environment where the demand for EVs is declining significantly would likely result in further losses over the long term.

Based on this decision, Honda now expects to record 1) write-off and impairment losses on tangible and intangible assets that were intended to be used for the production of these three EV models, as well as 2) losses related to additional expenses resulting from the cancellation of the development and sales of these models.

In addition, in consideration of the intensification of competition in China, Honda reassessed the recoverability of investments accounted for using the equity method in China, and now expects to incur an impairment loss on the investments accounted for using the equity method.

As a result, in the consolidated financial results for the current fiscal year, Honda expects to record 1) operating expenses of 820 billion yen to 1.12 trillion yen and 2) a share of the loss of investments accounted for using the equity method of 110 billion yen to 150 billion yen. Moreover, Honda expects to record special losses of 340 billion to 570 billion yen in the non-consolidated financial results for the same fiscal year.

These amounts are preliminary estimates as of today (March 12, 2026), and should be finalized in the consolidated and non-consolidated financial results for the fiscal year ending March 31, 2026.

Furthermore, in the next fiscal year or later, additional expenses or losses may be incurred in connection with the above-mentioned reassessment of the automobile electrification strategy. Combined with the losses to be recorded in the current fiscal year, the total amount of losses is expected to be a maximum of 2.5 trillion yen. This amount is estimated based on information currently available to Honda, and as this estimate includes risks and uncertainties, the actual amount to be recorded may differ from this estimate.

In order to achieve more stable and continuous dividends, Honda adopted DOE (dividend on equity ratio) as its shareholder redistribution indicator; therefore, despite this revision to the consolidated financial results for the fiscal year ending March 31, 2026, Honda made no revision to the forecast for the dividend per share for this fiscal year.

Future direction for automobile business transformation

In order to respond flexibly to rapid changes in its business environment, Honda is making progress in reorganizing its strategic framework and reestablishing its competitive strengths.

In light of the recent slowdown in the growth of the EV market in the U.S., Honda will reassess its resource allocations and further strengthen its hybrid models. As for regional business, in addition to its main markets, namely Japan and the U.S., Honda will enhance the model lineup and cost competitiveness in India, where market expansion is expected. In other countries in Asia as well, Honda will strive to enhance its competitiveness by introducing next-generation hybrid models and reassessing the allocation of its resources.

Moreover, in order to strengthen its business structure, Honda will establish  a fixed-cost structure appropriate for the scale.  Initiatives toward the future introduction of EV models will be implemented flexibly from a long-term perspective, while monitoring the balance between profitability and market trends.

Although there is a possibility that additional expenses and/or losses will be recorded in the next fiscal year or later, Honda will maintain stable returns to shareholders by 1) improving profitability of its automobile business with the enhancement of the lineup, including next-generation hybrid models, and 2) leveraging solid earnings power and the cash-generating capability of its motorcycle and financial services businesses.

Honda is planning to announce details of the reestablishment of its mid- to long-term strategy for its automobile business at a press conference to be held in May this year.

Revisions on forecasts for the consolidated financial results for the fiscal year ending March 31, 2026 (April 1, 2025 – March 31, 2026) 

 

Sale revenue

(in billion yen)

Operating

profit

(in billion yen)

Profit before

income taxes

(in billion yen)

Profit for

the year

attributable to

owners of

the parent

(in billion yen)

Share of profit

(loss) of

investments

accounted for

using

the equity

method

(in billion yen)

Earnings per

share attributable

to owners of the

parent

(in yen)

Previously

announced

forecasts (A)

21,100.0

550.0

620.0

360.0

300.0

75.05

Revised forecasts

(B)

21,100.0

-570.0

 to

- 270.0

-650.0

to

 -310.0

-630.0

to

360.0

-690.0

to

-420.0

-172.62

to

 -105.07

Change (B - A)

0

-1,120.0

to

-820.0

-1,270.0

to

-930.0   

-990.0

to

-720.0

-990.0

to

-720.0

 

Change (in%)

-

-

-

-

-

-

(For reference)

Previous year

results

(FY ended March

31, 2025)

21,688.767

1,213.486

1,317.640

903.034

835.837

178.93

Note: These forecasts for the fiscal 12-month financial results are estimated by top management based on information currently available to Honda and are disclosed with a range as they contain potential risks and uncertainties.

Voluntary return and reduction of executive compensation

In light of the revised forecasts of financial results for the fiscal year ending March 31, 2026 and the losses  associated with the reassessment of automobile electrification strategy, some Honda Executive Officers will voluntary return a part of their monthly executive compensation for the fiscal year ending March 31, 2027 as follows: 

President and Representative Executive Officer,

and Vice President and Representative Executive Officer:

30% of monthly compensation for three months

Executive Council members and Managing

Executive Officers involved in automobile

operations*

20% of monthly compensation for three months

*Only those executives who held relevant responsibility during the fiscal year ending March 31. 2026, excluding executives scheduled to retire as of March 31, 2026

In addition, it has been decided that the President and Representative Executive Officer, and the Executive Vice President and Representative Executive Officer will forfeit their short-term performance-linked compensation (STI) for the fiscal year ending March 31, 2026.
As a result, the annual compensation of the Representative Executive Officers will be reduced by approximately 25% to 30% from the standard level.

Modificato da superkappa125

La teoria è quando si conosce il funzionamento di qualcosa ma quel qualcosa non funziona.

La pratica è quando tutto funziona ma non si sa come.

Spesso si finisce con il coniugare la teoria con la pratica: non funziona niente e non si sa il perché.

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